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Run KOL campaigns on a system, not a spreadsheet.

One workspace for the roster, the approvals, the client and the report.

What it is for

A KOL campaign has a roster, a rate negotiation, two layers of internal sign-off, a brand with three people who all have opinions, and a report at the end that has to match what actually happened. Beacon is the one place all of that lives.

Know where every creator stands
One named stage per creator, and the campaign status calculated from it.
Get sign-off without the chat thread
Seniors review internally, the brand votes in its own portal.
End the campaign with the numbers already in
Live posts collect themselves, so the report is not rebuilt by hand.

The platform

Every creator, on one board, at one named stage

Thirteen stages from shortlist to closed out. The roster and the production board read from the same record, so they can never disagree.

See how it works
Campaign roster, stage per creator
The campaign roster in the KOL Management System, showing each creator with their pipeline stage and progress

What it replaces

  • The roster lives in a spreadsheet

    Status is whatever someone last typed. Two people open the same file and get two different answers about where a creator actually stands.

  • Approvals happen in a group chat

    Talent, briefs and drafts get signed off in messages nobody can audit later, and a round one approval gets confused with approval of the revision.

  • The report is rebuilt from scratch

    Numbers are collected by hand at the end of the campaign, from the same platforms the team already checked every week.

Bring one live campaign and see it run

We set up the workspace with your own roster and run it alongside your current process for two weeks. If it does not hold up, nothing is invoiced.